L'Oréal's AR Makeup Tool Can Print The Perfect Brow With A Single Swipe

Say goodbye to abominable microblading , tattoo procedures , and at - home base brow kits withL’OréalBrow illusion . create beautiful , natural - looking eyebrows takes clock time and money , and L’Oréal confront a new technology epitome to tackle those challenges atCES 2023 . Laptops andmonitors are n’t the only new techlaunching at the event . People are look for any means to find confidence in their show and remove the chore of routine eyebrow constitution , and the lead cosmetic brand is making that happen .

Thanks toL’Oréal , anyone can achieve a personalized brow flavour base on their facial features and natural supercilium at habitation . The sweetheart fellowship has cooperate with Prinker , a drawing card in print , non - permanent tattoos and decorative ink technology , to develop L’Oréal Brow Magic . This handheld , lightweight instrument provides consumers with their most precise brow shape in seconds , boast 2,400 tiny nozzles and printing engineering science with up to 1,200 drops per column inch ( dpi ) impress resolution .

How L’Oréal Brow Magic Works

A unequaled microblading , micro - shading , and makeweight upshot can be create with L’Oréal Brow Magicusing Modiface AR engineering science . The first tone is to open up the L’Oréal Brow Magic app and scan the expression using the Modiface brow lecturer . The app will render recommendation for the user to choose from . Once the desired coming into court is chosen , prep by using the L’Oréal Brow Magic priming . Using a individual , sweeping motion , move the printer across the brow . To seal in the look , apply a greatcoat finish .

There are many advantage to this engineering . Unlike microblading , this tech is temporary . L’Oréal explains that the formula is easily dispatch with the user ’s best-loved makeup remover . Mircroblading can last over two years , and if the individual is n’t felicitous with the look , theywould demand laser treatmentto remove it . Microblading is also expensive and can get infect after the initial sitting . L’Oréal Brow Magic tender individuals a painless , cost - saving alternative .

Guive Balooch , L’Oréal Global Head of Research and Innovation ’s Tech Incubator , say , " Often , we find a brainy technology that is being applied to something outside the mantrap realm . Combining L’Oréal ’s heritage of beauty with these advanced engineering science allows us to create entirely unexampled beauty gestures — reimagining the original technology and the traditional knockout experience , in the process . " This vision will earmark the ornamental brand to throw out constitution into a technology - drive future . Individuals can expectL’OréalBrow Magicto launch in 2023 .

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